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A Professional, Experienced and Leading Team

The Michman Company has a first-rate team of managers and employees in the field of business credit. Michman's team has deep understanding of businesses and knows how to tailor accurate, reliable, effective and fast credit solutions precisely to the needs of the business, while maintaining personal contact and in-depth familiarity with each and every customer.

תמונה של יניב ביטון

Yaniv Biton

Founder, CEO
Yaniv has a rich background in managing companies in the fields of business credit as well as retail and real estate.
In 2016, Yaniv founded the Michman Company, and through sharp business acumen, a deep understanding of market needs and the adaptation of Michman's credit solutions to changes in the market, Yaniv led the Michman Company in 2021 to an IPO on the Tel Aviv Stock Exchange.
Yaniv is an expert in formulating and implementing a creative and dynamic management strategy, which enables and facilitates Michman fast and responsible growth, while developing diverse credit solutions, that are well adapted to the specific needs of customers.
תמונה של דורון ספיר

Doron Sapir, CPA

Chairman of the Board
Doron Sapir is a prominent and influential figure in the financial sector in Israel and has over 35 years of managerial and financial expertise and experience.
Previously, Doron served as CEO of leading companies in the economy, including Migdal Insurance Company, Cal - Credit Cards for Israel and Taldor Computer Systems.
In addition, Doron serves as member of the Board of Directors of several public and private companies in the fields of finance, technology and real estate.
Doron holds a bachelor's degree in Accounting and Economics from Tel Aviv University and a master's degree in Accounting from Bar Ilan University.
תמונה של שריתה להבי

Sarita has extensive experience in the capital market, including legal and taxation aspects. Sarita previously served as an external director in a variety of leading companies and funds in the economy, among others, an Israeli company for buildings rentals, Excellence Mutual Funds, a provident fund management company of Bank Hapoalim, and more.
Moreover, Sarita has held a number of senior management positions at Ilanot Discount, including as the company's CEO.
Sarita holds a bachelor's degree in Economics from Tel Aviv University.

Sarita Lehavi

External Director
תמונה של שירה קולמן גולובינסקי

Shira brings with her extensive managerial and business experience, with in-depth knowledge in the fields of finance and real estate.
Previously, she held senior positions at Leumi Mortgage Bank. Furthermore, for the past 15 years, she has served as a member of the board of directors of a number of leading companies in the economy, in various fields of activity, including real estate in Israel and abroad, energy and trade. Among the companies in which Shira served and currently serves as a director are: the Nafta Group, Brimag - the importer of electrical products, Arim - the government development company and more.
Shira holds a bachelor's degree in Economics and Business Administration and a master's degree in Business Administration from Bar Ilan University.

Shira Coleman Golovinski

External Director
תמונה של אלעד לוי-מאורי

Elad Levi Maori has a vast experience in real estate financing, business credit and risk management.
Previously, Elad served as a director at Teva Pharmaceutical Industries, as a manager in the Consulting Department at KPMG, as a lecturer in the academia and as a commander in regular and reserve combat units (Lieutenant Colonel in the Res. forces).
Elad holds a bachelor's degree in Accounting and Economics and a master's degree in Business Administration for Managers, with a specialization in real estate finance and real estate appraisals (with high honors), both degrees are from the Hebrew University of Jerusalem.

Elad Levi Maori, CPA

Vice President of Finance and Real Estate Backed-Credit
תמונה של אבי גיל

Avi Gil has many years of experience in the fields of accounting, finance and the capital markets.
Avi led Michman's finance department in the company's IPO and also managed the company's complex bond and debt issuances.
Previously, Avi served as the VP of Finance at Alumot Investment House and in a number of management positions in the finance departments of leading companies in the economy.
Avi Gil holds a bachelor's degree in Business Administration and Accounting from the College of Management.

Avi Gil, CPA

Chief Financial Officer
תמונה של רז אלוביץ

Raz brings with him over 20 years of experience in sales, marketing and management.
Previously, he held several senior positions in the Eurocom group, among others he served as the Director of Control and Credit and the Director of the Customer Division.
Raz creates real value for his customers every day by providing a professional, high-quality and fast response while creating business connections that lead to growth and prosperity.

Raz Alovitch

Vice President of Customers and Sales
תמונה של בן יוסף

Ben has extensive experience in the fields of risk management, compliance and credit.
Ben has in-depth knowledge of the challenges and credit needs of Israeli companies, as well as a vast experience in managing employee teams, in addition to managing risks in his roles as a Senior Risk Manager and Compliance Officer.
Ben is a graduate of Engineering Studies and also holds a Compliance Officer Certificate from the BDO Israel Academy of Finance.

Ben Yosef

Chief Operating Officer

Credit solutions for businesses

Michman is proud to be one of the leading companies in Israel in providing credit solutions for businesses.
Today, Michman provides its customers, under one roof, a comprehensive response to the credit needs of the business in a professional, fast, personal and safe manner. The credit granted by Michman is given as an additional framework to the bank credit frameworks of the business and enables fast and safe growth of the business, without unnecessary bureaucracies and without fine print.